Employing Instagram to live broadcasts has become more and more popular among people seek to engage with their followers in real time. IG Live is a feature that allows users to broadcast real-time footage that can be viewed by their audience in the moment. Several influencers, brands, and celebrities have adopted Instagram's real-time feature to interact with their own followers on a more personal basis. Think about utilizing IG Live to broadcasting unique content and gaining a deeper bond with your own followers.